Tyson Steele Associates - Advanced Marketing Concepts for Dentists

We had 70 new patient calls in the last month! No one else in town would have ever thought that was possible!

– Tony Elford, DDS


Request a Free Brochure - Proven dental marketing strategies to increase patient flow, conversion, retention and profits.

Our pediatric start up was struggling until we started working with you. In the last 30 days we had 85 calls for new patient appointments. That’s 400% higher than our prior best month!

– Rhonda Hogan, DMD


Practice Marketplace - View our national database of dental practices for sale and dental associate positions.

Awesome work! You guys blow everyone else completely away.

– Lepow Dental


Is Your Exclusive Territory Available? - We work exclusively with just one general dentist or specialist per territory. Secure your territory now.

Chris Madsen, DDS

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Logo Development for General Dentists

Back to Marketing Strategies for General Dentists

Many dentists present a mediocre identity to the marketplace. Their dental logos and collateral materials are often generic, outdated, and lagging far behind their clinical expertise.

The problem is that patients assume the quality of your dentistry is represented by the quality of your logo and corporate identity. Because of this, a poor-quality dental logo may be interpreted by patients as representative of poor-quality dentistry.

Although every logo is unique, a good dental logo includes these key elements:

  • Flexibility in presentation and usage in a variety of media (e.g., ads, letterhead, signage, website)
  • Uniquely designed for your practice (as opposed to being generic and undifferentiated)
  • Conveys something unique about your personality, style, or practice beyond the fact that you fill teeth (imagine if Nike’s logo were a shoe!)