Dental Logo & Identity
Upscale, unique identities for advanced dental practices
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Most dentists present a mediocre identity to the marketplace. Their dental logos and corporate identities are generic, outdated and lagging far behind their clinical expertise.
The problem is that patients assume that the quality of your dentistry is represented by the quality of your logo and corporate identity. Because of this, most dentists fail to successfully communicate the quality of their dentistry to the marketplace.
You need a clear, unique, upscale identity and dental logo that is specifically yours.
“Look” versus “Identity”
Often, even relatively good looking dental logos are really just mediocre. This is because they fail to convey anything about you to your patients. The perfect examples are logos created by some of the big dental marketing and supply companies. These logos are usually just generic renderings of recycled dental logos created for previous dentists. Although the logo is reasonably attractive, it says nothing unique about you. It conveys a "look" but no "identity."
The test of a good dental logo is that it’s difficult for anyone to "steal" it without being obvious.
For sample dental logos and a discussion of how they convey our clients' unique identities, please look through the portfolio above. Then contact us if you would like to discuss the development of your unique identity. Our fees are only slightly higher than the generic guys, so you really have nothing to lose except your generic, non-specific, boring old image. (Okay, maybe that's putting it a little too harsh -- but you get the point!)
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