Dental Marketing - Tyson Steele Associates - Advanced Dental Marketing Concepts
Sixty-two new patient callers in the last month. And they’re great quality. I’m so glad you helped us redesign our strategy!
– Gregory Keene, DMD
Awesome work! You guys blow everyone else completely away.
– Lepow Dental
Forty-two new patients was a record month for us! We’re kicking ass, and I’ll recommend you guys to everyone under the sun.
– Carson Kutsch, DDS
Christie Burnett, DDS
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Logo Development for Pediatric Dentists
Back to Marketing Strategies for Pediatric Dentists
When it comes to pediatric dentistry, your logo speaks very loudly. In fact, a pediatric dental logo is one of the first things prospective patients’ parents notice about your practice.
Are you established? Playful? Serious? Successful? Reputable? Because parents have learned to view “image” as a reliable sorting criteria, your logo may say more than you think about the quality of your personal and clinical care.
Although every pediatric dental logo is unique, common key elements in a good logo include the following:
- Flexibility in presentation and usage in a variety of media (e.g., ads, letterhead, signage, website)
- Uniquely designed for your practice (as opposed to being generic and undifferentiated)
- Conveys something unique about your personality, style, or practice beyond the fact that you treat children (imagine if Nike’s logo were a shoe!)